Predictive Analytics

Serving the US market, newData is a new data science consulting agency located in the Nashville Metropolitan Area. Our data scientists, mathematicians and data architects stem from the US, Europe and Asia.

Our marketing analytics solutions are specially designed for the unique needs of our clients. We also provide a range of cutting-edge AI solutions through our collaboration with some of the world's leading universities and companies. Our goal is to help organizations use AI technologies (machine learning) and statistics to boost profits, cut costs, and reduce risk. If you're wondering why machine learning has surpassed statistical prediction, read our blog posted on medium.com.

Our AI services

  • Use-case discovery
  • Data exploration and analysis
  • Model development and deployment

The newData Difference

  • Cutting edge machine learning (AI tech)
  • Data science expertise
  • Proven onboarding and integration process

Predictive Analytics
Marketing Solutions

Use more of your business’s data

Like a person surrounded by an ocean without a drop to drink, a business can drown in information it cannot consume. If you want to stay ahead of a rapidly changing business environment, efficiently managing the complexity is essential. Fortunately, much of it can be simplified without adverse consequences. The first step in becoming a true data-driven company is to take advantage of data you're not leveraging. Underutilized data means lost opportunity! This is where newData can help. If you are local and looking for AI consulting in Nashville schedule time for an in-person visit. Where ever you are, you have come to the right place. newData can help your business gain valuable insights that leverage more – if not all – your data to drive improved decisions. Our cross-industry sector experience and deep knowledge of how to fit the right machine learning models with unique data is one of our comparative advantages. At newData, we make you the boss of your data. If you are looking for a data science consultancy or a reliable technology partner to create innovative, market-leading solutions, we are here to help! Contact us today to get started. More

How can your business
benefit from predictive
analytics?

AI Applications

  • Fraud detection
  • Disease diagnosis and prediction
  • Customer acquisition
  • Operating room bottlenecks
  • Customer retention
  • Symptoms and health concerns
  • Customer behavior
  • Over-prescription
  • Cross-selling
  • Earlier cancer detection
  • Collections
  • Patient survival
  • Cash/liquidity planning
  • Research-enhanced insights
  • Marketing optimization
  • Care transitions after surgeries
  • Customer Lifetime Value (LTV)
  • Computer vision
  • Application screening
  • Conversational AI
  • Recommendation systems
  • Mobility AI
  • Demand forecasting
  • Internet of Things (IOT)
  • Maintenance planning
  • Machine-to-Machine (M2M)
  • Product design
  • EHS risk
  • Customer insights
  • Cyber Security AI
  • Sentiment Analysis
  • Ratings and Reviews Analysis

newData has a broad array of statistical and machine learning prediction capabilities. Our data scientists work on multiple, exciting use-cases across business sectors. We begin our predictive analytics engagements with an exploratory discussion, our first step in the discovery process. At newData, we have developed a 5-step comprehensive approach begins with a conversation about our clients’ unique situation. For more information on our process, please see newData Tech Implementation process. Or, if you happen to be in the Nashville area and want to nerd out on machine learning applications, give us a call. We'd love to chat!

What is predictive modeling?

Predictive analytics

Data science can reveal hidden patterns and ultimately insights that lead to specific cost saving or revenue-enhancing actions. How this is done, however, depends on the business and/or industry sector. If you're wondering how AI fits in, please check out our blog post What is Artificial Intelligence?

Retailers may employ sales analytics to optimize transactional data, marketing analytics to predict customer behavior, and HR analytics to hire, promote and retain the right talent.

Healthcare providers and researchers utilize a variety of different data science methods and techniques to apply analytics on their data. But given the depth and breadth of this industry, it is not hard to image how predictive techniques moves with it. For example, one of our AI healthcare partners, Decode Health - a predictive modeling company in Nashville, identified specific RNA patterns that accurately distinguished among healthy patients, patients with autoimmune disease, and patients with conditions that closely resemble autoimmune disease. Whatever your business, you can count on newData'a Data Science Consulting solutions to help solve problems and make things more efficient.

The hallmarks of a robust machine-learning framework

1

AI Platform for Data Science

Like any profession, Data Science relies on the tools of its trade such as Machine Learning, Artificial Intelligence, and Predictive Modeling. Unique business needs require unique solutions. In Data Science, one size does not fit all. newData’s custom AI solutions can utilize virtually every machine learning algorithm in the public domain (and, yes, all of it is publicly available).More

thousands of algorithms, data prep and data science functions built-in scenario- planning technology fast + easy model deployment with automation where needed predict future outcomes with accuracy and precision prioritize strategies using scenario based predictive modeling optimize drivers of business performance reduce risks lower costs increase revenue save lives

3

Business Goals

newData begins a predictive analytics engagement by understanding our client’s business goals. We translate broad aspirations into precise, measurable, and observable business outcomes to prescribe a specific data optimization solution. This ‘discovery’ happens in the first phase of our proprietary technology implementation process.More

2

Data Science Objectives

While data science objectives are not the same as business objectives, they are intricately connected. Our seasoned data scientists know how to translate what the business seeks to accomplish into a problem that can get solved quantitatively. For example, a business may want to optimize a marketing budget. A data science objective for such an objective often involves a mathematical prediction.More

The hallmarks of a robust machine-learning framework

thousands of algorithms, data prep and data science functions built-in scenario- planning technology fast + easy model deployment with automation where needed predict future outcomes with accuracy and precision prioritize strategies using scenario based predictive modeling optimize drivers of business performance reduce risks lower costs increase revenue save lives

1

AI Platform for Data Science

Like any profession, Data Science relies on the tools of its trade such as Machine Learning, Artificial Intelligence, and Predictive Modeling. Unique business needs require unique solutions. In Data Science, one size does not fit all. newData’s custom AI solutions can utilize virtually every machine learning algorithm in the public domain (and, yes, all of it is publicly available).More

2

Data Science Objectives

While data science objectives are not the same as business objectives, they are intricately connected. Our seasoned data scientists know how to translate what the business seeks to accomplish into a problem that can get solved quantitatively. For example, a business may want to optimize a marketing budget. A data science objective for such an objective often involves a mathematical prediction.More

3

Business Goals

newData begins a predictive analytics engagement by understanding our client’s business goals. We translate broad aspirations into precise, measurable, and observable business outcomes to prescribe a specific data optimization solution. This ‘discovery’ happens in the first phase of our proprietary technology implementation process.More

newData created synthetic data that Funnel Metrics used to mimic a sales organization of different sizes, structures and complexities. We used this data to power Funnelocity® our Salesforce performance management app. newData also developed a custom machine learning model for us that predicts which salespeople are most likely to reach their potential. By using newData’s modelling approach, Funnelocity® provides continuous insights to analyze and identify the metrics, KPI’s & skills that have the greatest impact on sales achievement. Thus, enabling sales managers to focus on improving their sales team's performance, instead of spending valuable time analyzing data.

Michael Mooradian, CEO

Funnel Metrics

How we're different

Ready to get started?

Data science is core to our business. If you have data, let us help you optimize it.