newData is a data science consulting agency located in the Nashville Metropolitan Area. Our goal is to use machine learning and statistics to assist businesses increase profits, reduce costs, and mitigate risk. We offer predictive analytics marketing solutions tailored to the specific needs of our clients, as well as a range of AI solutions in partnership with top universities and niche AI businesses.
Both business and scientific communities have learned to successfully use machine learning and statistics to provide predictive analysis, yet machine learning has increasingly become the preferred analyzation method. Before looking at why,...
Predictive analytics is a tool that helps companies understand and forecast customer behavior by analyzing historical data and identifying patterns and trends. It can be used in marketing to optimize campaigns, improve...
Just when you thought you had machine learning (ML) figured out, you find a new type waiting to be discovered. If you’re a marketer or data scientist, staying up-to-date on the different...
Tonic is a synthetic data platform offered by newData that helps developers create products and data analysts maintain compliance and security. By reducing the time required for development and analysis, Tonic can streamline your workflows and ensure the preservation of privacy through the use of synthetic data. Additionally, Tonic integrates seamlessly into existing pipelines, making it easy to incorporate into your existing workflows.
Data is the lifeblood of business today. It's what we use to make informed decisions about where to allocate our resources, how to improve our products and services, and who our target...
Synthetic data is artificially generated data used for the development of software, testing, and training machine learning models. In some cases, it has advantages over real data, including the ability to generate...
With our Tonic.ai platform, you can replace inefficient in-house solutions and outdated legacy tools with a system that allows you and your team to generate synthetic data that accurately reproduces the relationships, schema, expressions, and privacy regulations of your production data.
On the call, you will be joined by a Real. Fake. Data.™ expert who will discuss how Tonic.ai is working to make the world a better place through its synthetic data solutions, as well as a solutions architect who can answer any technical questions you or your team may have.
During the call, we will cover the following topics:
newData's predictive analytics framework provides a simple and effective way to align company goals with data science techniques.
Companies that utilize newData's predictive analytics framework have discovered a powerful way to easily and quickly integrate their goals with the use of data science methods. This not only saves time, but also helps ensure that outcomes are achieved according to predetermined criteria. The integration of data science techniques into the overall goal-driven ecosystem allows for more accurate decision-making and higher ROIs over the long term. Automation of processes such as customer segmentation, risk management and predictive maintenance further streamlines operations while boosting efficiency.
newData created synthetic data that Funnel Metrics used to mimic a sales organization of different sizes, structures and complexities. We used this data to power Funnelocity® our Salesforce performance management app. newData also developed a custom machine learning model for us that predicts which salespeople are most likely to reach their potential. By using newData’s modelling approach, Funnelocity® provides continuous insights to analyze and identify the metrics, KPI’s & skills that have the greatest impact on sales achievement. Thus, enabling sales managers to focus on improving their sales team's performance, instead of spending valuable time analyzing data.
Funnel Metrics
Data science is core to our business. If you have data, let us help you optimize it.